


The Birth of an Adventure
In 2020, Red Hot Ed embarked on his first cross-country road trip in Roxy, discovering hidden eateries that would shape the foundation of his culinary adventure.
A Flavorful Discovery
In 2021, Red Hot Ed’s adventures led him to uncover a family-run diner in rural Texas, inspiring him to create a special hot sauce blend for their signature dish.
T-Shirt Launch
In 2022, Red Hot Ed expanded his brand by launching a line of T-shirts featuring unique designs for each establishment he visited, celebrating community and culinary heritage.
Meet Our Passionate Team
The Faces Behind the Adventure

Mike Rowen
Founder

Jack roland
Co-founder

Scofield ben
Head Chef

Mary jane
Sous Chef

Ken liu
Bartender

Sarah hills
Pastry Chef